Episode 1: Nathan Clarke, Professional Squash Association

Imagine landing a PR and media role for a global sport, only to find out you’re the first comms professional to work in the sport. What are your first steps? How do you build a media department from nothing?
That’s what Nathan Clarke, Head of PR and Media at the Professional Squash Association, discusses on Episode 1 of In Sport, the podcast for sports marketing and comms professionals.
1:05 Introduction to In Sport and its hosts James Gordon and Neil Barraclough
2:59 Nathan Clarke interview
28:15 Nathan’s top tools for sports marketing professionals
29:33 Post-match review
37:25 Contact details
Music: Cool Rock Kevin MacLeod (incompetech.com)
Licensed under Creative Commons: By Attribution 3.0 License